Raumati (Summer) is on its way, whānau, and we’re buzzing to launch our fresh new What Doin Singlets – just in time for the sun!
These singlets proudly rep Māori designs and traditional tāniko patterns across the back, a bold reminder that our culture is alive, thriving, and as beautiful as ever in 2025. The vibrant Rasta-inspired colours fuse the soulful spirit of reggae with the deep roots of Aotearoa, creating a piece that speaks straight to your wairua (soul).
Lightweight, breathable, and full of mana – this singlet is perfect for those who walk with pride, feel the rhythm, and carry culture on their shoulders. Summer vibes, Māori pride, reggae soul – What Doin You know the vibes.